innovators-presentation.qmd

---
title: "Innovation Systems For Sustainability"
author: Jonas Kreutzer <br> [[\@pjkreutzer](https://bento.me/pjkreutzer)]{.title-social}
date: last-modified
bibliography: references.bib
csl: https://zotero.org/styles/apa?source=1
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link-bibliography: true
colorlinks: true

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# The Game {.inverted}

## Rule Reminder 

:::{.r-fit-text}

1. Set innovation goals 🎯
2. Innovators draw cards 💸
3. Innovators may play cards 🛠️
4. Consume (while 2 and 3 happen) 🛍️
5. Discuss outcomes and state of game 💬
6. Negotiate innovation goals. Fight to make your role happy with how it is going! 📣

:::

## Round 1

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## Round 2

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## Round 3

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## Round 4

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## Round 5 --- Election 🗳️

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## Round 6

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## Round 7

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## Round 8

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## Round 9

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## Round 10 --- 🏁 Last Round!

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## Reflection


What surprised you in the way the game unfolded? Were there critical moments in which the game could have developed differently?

What would have been needed to have a different game?

## Innovation Iceberg Heuristic

![](https://pjkreutzer.github.io/teaching-innovation-sustainability/assets/iceberg.jpg)

# Innovation Systems -- A Brief Introduction

## Innovation System Functions

1. Entrepreneurial Activities
2. Knowledge Development
3. Knowledge Diffusion Through Networks
4. Guidance of the Search
5. Market Formation
6. Resources Mobilisation
7. Creation of Legitimacy

[@hekkert2007FunctionsInnovationSystems]{.slide-cite}

## Motors of Change

![](https://ars.els-cdn.com/content/image/1-s2.0-S0040162506000564-gr2.jpg)

:::{.fragment style="position: absolute; bottom: 25%; right: 0%; width: 35%; height: 33%; background-color: hsla(4, 80%, 63%, 0.8); border-radius:5px;"}
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[@hekkert2007FunctionsInnovationSystems 426]{.slide-cite}

## Navigate Innovation Systems as an Entrepreneur

::: {.columns .v-center-container}
::: {.column}
Which of these functions do you participate in?

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1. Entrepreneurial Activities
2. Knowledge Development
3. Knowledge Diffusion Through Networks
4. Guidance of the Search
5. Market Formation
6. Resources Mobilisation
7. Creation of Legitimacy

:::

:::
::: {.column .fragment}


Take a systems perspective to create new ideas, engage with stakeholders, shape operations or strategy.

:::
::: 

[@hekkert2007FunctionsInnovationSystems]{.slide-cite}


## Leverage Points to Intervene in Systems

![](https://uploads-ssl.webflow.com/619ab5836de9f0fbb8722d9b/619ab5836de9f01fc0723247_Systems-Thinking-post-Figure-2.png)

[@meadows2009LeveragePointsPlaces]{.slide-cite}

:::{.attribution style="color: hsl(210, 11%, 71%);"}
Image credit: [Monash University](https://www.behaviourworksaustralia.org/blog/how-systems-thinking-compliments-behavioural-approaches-in-solving-complex-problems)
:::

---

### Example: Oatly marketing working towards paradigm shift 


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::: {.column}

1. Knowledge Diffusion
2. Creating Legitimacy

Repeatedly pointing out flaws in existing food (dairy) paradigm.

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::: {.column}

![](assets/oatly.jpeg){width=50%}

:::
::: 


## Reflection

What role do you (personally) have at as a sustainability entrepeneur? Was it different from your role in the game? How did you view the role that you usually have in the game?

What aspects of the game did you recognize from reality?


# Innovation is a systemic event. Applying systemic tools can help identify new solutions to stubborn problems.

## Game Resources

{{< qrcode  https://pjkreutzer.github.io/innovation-systems-game/  qrgame width=450 height=450 colorDark="hsl(227, 71%, 55%)" >}}


[https://pjkreutzer.github.io/innovation-systems-game/](https://pjkreutzer.github.io/innovation-systems-game/)



## Feedback 

{{< qrcode  https://forms.office.com/e/9yesS7saGb qrfeedback width=450 height=450 colorDark="hsl(227, 71%, 55%)" >}}


[https://forms.office.com/e/9yesS7saGb](https://forms.office.com/e/9yesS7saGb)

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## References